MITOMED+ capacity building events in Tuscany

Towards a sustainable development of maritime and coastal destinations in Tuscany and Europe

Following the realisation of two project pilot actions in Tuscany, the testing of the Open platform for data indicators and the implementation of the Green Beach model, the Region of Tuscany, ANCI and CNR IBIMET set the agenda for the regional capacity building events with the aim to strengthen the social dialogue and share the lessons learned with destination managers, economic and social operators and general public.

During the first event, organised in Torre del Lago Puccini (Viareggio) on May 24th the regional policy makers presented the new regional law setting the new destination areas and tourism data observatories. In line with MITOMED Plus the regional observatories are set as a tool for assessing environmental sustainability and economic tourism data through the participatory planning of M&C destinations. In this framework, MITOMED+ implemented the measurement through project indicators in one of the new destination areas, the Union of the Municipalities of Versilia, starting from reading of all the environmental, social and economic phenomena related to tourism, and developing a social dialogue among the various stakeholders to rethink the tourism offer of the territory, with the aim of combining competitiveness and sustainability of coastal areas.

The first appointment in Torre del Lago, @trazioneToscana offered the opportunity to present the results of the pilot actions carried out within the project and to stimulate the replicability of the model in other M&C tourism destinations.

The next five dates, entitled #destination Tourism: Identity Laboratories will make a tour on the coastal Tuscany presenting the newly inaugurated Green Beaches in the Municipalities of Castiglione della Pescaia, San Vincenzo  and Montignoso and the MITOMED+ open platform for data indicators. The transferring of the results from project's pilot on data indicators is already taking place, and the events will also be the occasion to present the use of MITOMED+ platform by additional four M&C destination areas: Maremma Area Nord e Costa degli Etruschi, Isola d’Elba, Livorno and Terre di Pisa.

Save the date and follow project'sweb site and social media for updates on MITOMED+ Tuscany Tour:

  • 10 July 2018 - Castiglione della Pescaia (Grosseto)
  • 10 September 2018 - Porto Ferraio (Elba Island)
  • 2 October 2018 - Livorno
  • 10 October 2018 - Montignoso (Viareggio)
  • 23 October 2018 - Pontedera (Pisa)